Record visitor attendance: Most successful CARAVAN SALON ever

CARAVAN SALON DÜSSELDORF 2017 drew to a close as the most visited event in its history impressively underscoring its leading position as the world’s biggest trade fair for motorhomes and caravans. “With extremely satisfied exhibitors and more than 232,000 visitors CARAVAN SALON has far exceeded our expectations and we are excited to have reached another all-time high in visitor attendance this year. Mobile holiday-making continues to boom , says Joachim Schäfer, Managing Director at Messe Düsseldorf GmbH, summing up and adding that the high proportion of first-time visitors at 35 percent was also very noticeable.

Hermann Pfaff, President of the Caravanning Industry Association (CIVD), was also delighted with the way the CARAVAN SALON had gone: “The interest in caravanning has even increased against the previous year. We look back on the biggest and most visited CARAVAN SALON of all times. This edition has underpinned the event’s position as the world’s No.1 trade fair once again.” The President of the association, which is the sponsor of CARAVAN SALON, paid big compliments to the manufacturers for their innovative products and representative stands.

“The excellent sales figures reflect the good current market situation,” said Pfaff adding that the exuberant mood among manufacturers, dealers and customers lead them to expect the industry to also benefit from the current caravanning boom over the next few months.

In excess of 600 national and international exhibitors in total presented their innovations and current models in for the first time 13 halls as well as on the outdoor fair grounds. On over 214,000 square metres some 2,100 recreational vehicles were on show – plus accessories, technical equipment, attachments, awnings, motorhomes, campsites, motor parks, as well as travel destinations. The majority of exhibitors at CARAVAN SALON therefore voiced their satisfaction and reported posting very good sales.

More...

The tv spots of the new image campaign are on air.