Difficult business environment in the first half-year
The development of the first half of the year is all the more remarkable as the business environment in the first six months was rather negative, as CIVD’s Managing Director points out: “Due to the re-increase of VAT, many customers had brought forward their vehicle purchases into the old year. In addition, the long period of very high infection rates and the Corona measures severely restricted sales and distribution. Thus, neither caravanning fairs nor the in-house fairs at dealerships could take place in spring. Potential customers, however, want to see and touch the vehicles “live”. Real product presentations speed up purchase decisions considerably. Travel restrictions at caravan and abroad have not helped growth either.”
New motor caravan registrations continue to reach new heights
The outstanding half-year result was driven by new motor caravan registrations. These increased by 22.4 percent compared to the same period last year and reached a new record for this period with 48,508 vehicles. Last month also delivered a top result: 9,388 new registrations are 2.6 percent more than in June 2020. The situation in the caravan market is somewhat different. New registrations fell by 5.0 percent to 14,067 in the first six months. The month of June was also below the previous year’s figure with 3,391 vehicles (minus 5.1 percent). According to the industry association, problems in the supply chains are primarily responsible for the decline: “The pandemic is still having a strong impact on the availability of components and raw materials worldwide. Manufacturers have many vehicles that are practically finished but cannot be delivered because a certain part is missing,” explains Onggowinarso. “However, we are optimistic for the second half of the year. If the situation in production develops positively, the mark of 120,000 newly registered vehicles could be reached for the first time at the end of the year,” says the association’s managing director.
27.08.2021Back on a Record Run: Caravanning Industry with Sales Growth in the First Half-Year Find out more
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ContactCaravaning Industry Association e.V.
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